top of page
SPEAKERS
Jean-Marc De Jonghe, Vice President, Digital Products - La Presse
Results-driven digital marketing and sales media executive with over 20 years of proven experience in driving substantial ROI for advertisers. Achieved double-digit annual revenue growth in digital media and integrated sales with TV, radio, and newspapers. Expert in omnichannel marketing, customer decision journey mapping, and attribution analysis. Deep proficiency in OTT/streaming, video marketing, broadcast advertising, SEM, SEO, CRO, website development, social media, reputation management, DOOH, mobile marketing, targeted display advertising, inbound & outbound marketing techniques, AI-driven marketing solutions, CRM integration, and MarTech advancements. Creative and strategic leader, known for developing innovative solutions and platforms that drive measurable customer results and foster business growth.
Axel Neff, Senior Product Leader - Indeed
Axel Neff is a distinguished technology leader whose expertise has been featured in prominent publications such as TechCrunch, the Washington Post, Forbes, the Moscow Times, and Wired Magazine. With over two decades of experience, Axel has been instrumental in scaling startups to billion-dollar valuations, as well as pioneering new R&D innovations inside a US tech giant.
As the Sr. Director of International Strategy at Vkontakte (VK.com), Axel’s strategic initiatives led to a 1,000-fold increase in daily active users, boosting VK’s user base from 100,000 to 100 million in just three years. His partnerships with major tech companies were key to achieving a peak valuation of $3 billion USD.
In his role as co-founder and CIO of Telegram Messenger, Axel architected a custom cloud infrastructure that supported the delivery of 1 billion daily messages, aiding Telegram’s viral growth to a valuation of over $10 billion USD.
His leadership in Indeed.com R&D department is marked by transformative product development and strategy. Leading the launch of several off-brand products. Including a native mobile app department that saw a 20-fold increase in user engagement. Leading the for pay Career Services team that became a top tier profit center for the company. And driving a proprietary B2B job management ATS platform. All of which led to new 8-figure revenue streams per annum.
Axel’s commitment to lifelong learning is evidenced by his Engineering degree from Swarthmore College, his participation in Y-Combinator’s Startup School, and a CTO certificate program at the Wharton School of Business. His continuous pursuit of knowledge has strengthened his strategic decision-making and technical leadership skills.
With a comprehensive skill set that includes product development, growth strategy, and a deep understanding of new technologies, Axel has made significant contributions across various industries. His ability to align teams, foster collaboration, and consistently exceed objectives has established him as a holistic leader. Axel brings a wealth of knowledge and a proven track record that will resonate with professionals in revenue operations and sales enablement, particularly within the media and publishing sectors. His insights are sure to inspire and guide attendees, as they navigate the challenges and opportunities of the digital age.
As the Sr. Director of International Strategy at Vkontakte (VK.com), Axel’s strategic initiatives led to a 1,000-fold increase in daily active users, boosting VK’s user base from 100,000 to 100 million in just three years. His partnerships with major tech companies were key to achieving a peak valuation of $3 billion USD.
In his role as co-founder and CIO of Telegram Messenger, Axel architected a custom cloud infrastructure that supported the delivery of 1 billion daily messages, aiding Telegram’s viral growth to a valuation of over $10 billion USD.
His leadership in Indeed.com R&D department is marked by transformative product development and strategy. Leading the launch of several off-brand products. Including a native mobile app department that saw a 20-fold increase in user engagement. Leading the for pay Career Services team that became a top tier profit center for the company. And driving a proprietary B2B job management ATS platform. All of which led to new 8-figure revenue streams per annum.
Axel’s commitment to lifelong learning is evidenced by his Engineering degree from Swarthmore College, his participation in Y-Combinator’s Startup School, and a CTO certificate program at the Wharton School of Business. His continuous pursuit of knowledge has strengthened his strategic decision-making and technical leadership skills.
With a comprehensive skill set that includes product development, growth strategy, and a deep understanding of new technologies, Axel has made significant contributions across various industries. His ability to align teams, foster collaboration, and consistently exceed objectives has established him as a holistic leader. Axel brings a wealth of knowledge and a proven track record that will resonate with professionals in revenue operations and sales enablement, particularly within the media and publishing sectors. His insights are sure to inspire and guide attendees, as they navigate the challenges and opportunities of the digital age.
Lauren Farber - Infrastructure & Tooling, Netflix
Driven Sales Operations Executive and Lean Six Sigma Black Belt with proven ability to hire, develop and retain high-performance teams focused on business process transformation, system automation and sales enablement. Highly skilled in change management, management transition and merger integration. Dedicated to continuous business improvement focused on enhancing revenue and streamlining business operations.
Shalonda Lewis, Director, Operations - Tribune Publishing
Erin Hagood, SVP, Digital Sales Markets East - iHeartMedia
Erin Hagood is a focused and driven Digital Sales and Marketing leader possessing a combination of Search, Social, OTT/CTV, Mobile and Email Marketing experience. Proven sales track record with experience in Digital Sales and Services coupled with strong communication and presentation skills. She is accustomed to performing in deadline-driven environments within budget requirements while maximizing ROI. She sold digital locally, nationally and on the agency side.
She has years of digital experience in the Media Industry including selling digital for Television, Radio and Newspaper companies.
She has years of digital experience in the Media Industry including selling digital for Television, Radio and Newspaper companies.
Jolene Sherman, VP Business Development - Lee Enterprises
Jolene Sherman serves as Lee’s vice president of business development and market strategies. Previously she was named vice president of digital sales and agency strategies for Lee in March, 2020. Prior to that, Jolene served as the vice president and managing director of Amplified Digital.
Jolene joined Lee in 2005 as a sales executive with the St. Louis Post-Dispatch. She was senior director of sales for key and automotive accounts at the Post-Dispatch and STLtoday.com, before her appointment to Amplified in 2017. Her career also includes management positions in new business development and digital advertising with the Post-Dispatch, earning two Lee Innovation in Revenue awards during that tenure.
Jolene is a summa cum laude graduate of Southern Illinois University, holding a bachelor of science in elementary education. She was named to Editor & Publisher’s “25 Under 35” in 2016. Sherman is a member of the Junior League of Greater Alton, Illinois.
Jolene and her husband Nathan have two children.
Jolene joined Lee in 2005 as a sales executive with the St. Louis Post-Dispatch. She was senior director of sales for key and automotive accounts at the Post-Dispatch and STLtoday.com, before her appointment to Amplified in 2017. Her career also includes management positions in new business development and digital advertising with the Post-Dispatch, earning two Lee Innovation in Revenue awards during that tenure.
Jolene is a summa cum laude graduate of Southern Illinois University, holding a bachelor of science in elementary education. She was named to Editor & Publisher’s “25 Under 35” in 2016. Sherman is a member of the Junior League of Greater Alton, Illinois.
Jolene and her husband Nathan have two children.
Travis Henderson, Associate Publisher - Hometown Values Magazine
Multifaceted business professional specializing in marketing, sales management and brand strategy implementation. Highly successful at production management; specializing in new business and product development, with extensive experience in P & L management, team development, coaching and sales, with a proven history of increasing an organizations competitive advantage, increasing market share and influence in various industries.
Todd Frederick, Vice President of Sales, Baltimore Sun Media
Experienced leader in advertising sales and business management leading teams to success through strong communication and negotiation. Recruitment, training, team building, multi-Million dollar goal achievement, EBITDA, operations, events and business development are featured responsibilities. IAB and Google certified in digital platforms.
SEO, Social Media, SEM, Banner Ads, Mobile Marketing, Google Certified, IAB Certified
SEO, Social Media, SEM, Banner Ads, Mobile Marketing, Google Certified, IAB Certified
Steve Goldstein, President - 2060 Digital
2060 Digital provides a comprehensive platform of digital services that help local, regional and national brands drive measurable business outcomes across a diverse array of digital marketing channels. 2060 Digital's clients span a variety of industries within the B2C, B2B and B2G sectors across the United States.
Headquartered in Cincinnati, 2060 Digital operates offices in ten Hubbard Radio markets as well as field offices in Cleveland, Columbus, Indianapolis, Detroit, and Nashville. 2060 Digital is a subsidiary of Hubbard Radio.
Headquartered in Cincinnati, 2060 Digital operates offices in ten Hubbard Radio markets as well as field offices in Cleveland, Columbus, Indianapolis, Detroit, and Nashville. 2060 Digital is a subsidiary of Hubbard Radio.
Jaga Tomlin, SVP, Digital Services & Strategic Partnerships - iHeartMedia
Jamie Cohen, SVP, Broadcast Digital - Salem Media Group
Salem Media Group is a leading broadcaster, Internet content provider, and publisher targeting audiences interested in Christian and family-themed content and conservative values. In addition to its 95 radio stations apps and websites, Salem owns Salem News Channel, a news, opinion, and commentary television network, Salem Podcast Network, the nation's fastest-growing podcast network and Salem Radio Network which syndicates talk, news, and music programming to 3200 affiliates.
In my role at Salem, I manage the digital P/L for the Broadcast division. My scope includes change management, sales transformation, digital sales enablement, revenue acceleration, digital sales fulfillment, and operations.
In my role at Salem, I manage the digital P/L for the Broadcast division. My scope includes change management, sales transformation, digital sales enablement, revenue acceleration, digital sales fulfillment, and operations.
Bob Allen, Sr. Director, Strategic Revenue - Graham Media Group
Crystal Gans, VP Business Development, Multi-Market Partnerships - iHeartMedia
With 17 years of experience in marketing and advertising and a strong passion for music, events, and digital platforms, I successfully lead a media sales organization to create integrated marketing opportunities that get results for both local and national brands.
Developing unique, innovative marketing strategies is my passion. Seeing those strategies directly impact our clients' growth drives me. Leading a team that treats every business as if it were their own speaks to our level of dedication and credibility.
Everyday, I effectively communicate complex campaign tactics, express ROI-based stories, and interpret real-time data to educate clients and support results-based decisions.
Connect with our team to evaluate your next project and identify how we can create meaningful engagement between your business and your desired audience.
Developing unique, innovative marketing strategies is my passion. Seeing those strategies directly impact our clients' growth drives me. Leading a team that treats every business as if it were their own speaks to our level of dedication and credibility.
Everyday, I effectively communicate complex campaign tactics, express ROI-based stories, and interpret real-time data to educate clients and support results-based decisions.
Connect with our team to evaluate your next project and identify how we can create meaningful engagement between your business and your desired audience.
Amy Enget, Digital Advertising Sales Manager - MIDCO
Jessica Martinez, GM, U.S. Digital Business Solutions - Entravision
Mellesa Boudeman - Senior Director of Advertising Analytics, Lee Enterprises
Mellesa Boudeman is a Senior Director, Advertising Analytics at Lee Enterprises based in Davenport, Iowa. Responsibilities include creating financial reports, revenue forecasting and analysis. Building and managing yearly revenue and expense budgets for the advertising departments. Supporting advertising Vice Presidents and Operating Vice Presidents on special projects. Calculating and creating monthly commission and bonus plans for senior advertising staff.
Brooke Zapata, VP of Sales Development, Gannett
Brooke has worked for Gannett for most of her professional career, holding various different roles in the company from local market- page layout to inside sales, advertising project management to Key account and digital sales manager and Innovation manager- to corporate organization roles such as Digital Development Director to VP of Sales Development. Her main focus is to ensure efficiency and ease within the sales process for sales and fulfillment teams, all the while ensuring company policies and standards are adhered to. Brooke’s team serves as the product, process and systems experts for all sales channels- outside and inside, retail and classified.
In her time in her corporate role, Brooke has been heavily involved in and/or spearheaded such projects as common CRM installation with Salesforce.com, common ordering and billing systems installs, strategy pricing strategy and standardization, common goal setting and compensation strategies, digital product transformation and more. She contributed at a high level as the Gannett moved corporate from more of a holding company to the strategic driver of the overall organization. She is well versed in and partners with finance, technology, product and fulfillment and sales leadership partners.
As the Gannett and Gatehouse companies have merged, Brooke’s tenure and experience play an integral role in designing the future workflow for a digital sales organization moving into solid growth mode.
In her time in her corporate role, Brooke has been heavily involved in and/or spearheaded such projects as common CRM installation with Salesforce.com, common ordering and billing systems installs, strategy pricing strategy and standardization, common goal setting and compensation strategies, digital product transformation and more. She contributed at a high level as the Gannett moved corporate from more of a holding company to the strategic driver of the overall organization. She is well versed in and partners with finance, technology, product and fulfillment and sales leadership partners.
As the Gannett and Gatehouse companies have merged, Brooke’s tenure and experience play an integral role in designing the future workflow for a digital sales organization moving into solid growth mode.
Jeremy Claypool, Vice President, Creative Services and Marketing - Fox Television
Jeremy is the Vice President of Creative and Marketing for FOX 11 and KCOP13 in Los Angeles, CA. A dedicated advocate for creative excellence and strategic marketing within the broadcasting industry, Jeremy has inspired teams and orchestrated award-winning campaigns in the competitive LA DMA.
Currently, Jeremy oversees the Creative and Design teams in all creative, advertising & marketing related matters - including brand development, creative design, media buying, strategic partnerships, feature length trailers, set design/show packaging, and execution of digital marketing initiatives that drive social engagement, generate revenue, and increase ratings.
Having joined FOX Television Stations in 2013 as a Promotion Manager, Jeremy has been the driving force behind innovative 360° multi-platform marketing strategies that resonate on-air, online, and on every screen in between. Progressing swiftly through ranks, he embraced the additional role of Digital Creative Lead in 2019. His contributions and leadership propelled him through key milestones, earning him the titles of Assistant Creative Director in 2020 and Creative Director in 2021.
Jeremy has a Bachelor of Fine Arts specializing in Digital Media Production from the Art Institute of Dallas.
Over the years, his work has been recognized by peers and institutions alike, with two Emmy Awards, 4 Gold and 3 Silver Promax Awards, 5 Telly Awards, and the FOXie Award decorating his career path.
Prior to joining FOX, Jeremy worked at KNBC for 2 years as Writer/Producer - NBC4 Brand/Promotion for NBC’s Los Angeles O&O. He began his career as an intern at KXAS in Dallas/Fort Worth and has held various roles with increasing responsibility in DFW, Atlanta, and Orlando.
Currently, Jeremy oversees the Creative and Design teams in all creative, advertising & marketing related matters - including brand development, creative design, media buying, strategic partnerships, feature length trailers, set design/show packaging, and execution of digital marketing initiatives that drive social engagement, generate revenue, and increase ratings.
Having joined FOX Television Stations in 2013 as a Promotion Manager, Jeremy has been the driving force behind innovative 360° multi-platform marketing strategies that resonate on-air, online, and on every screen in between. Progressing swiftly through ranks, he embraced the additional role of Digital Creative Lead in 2019. His contributions and leadership propelled him through key milestones, earning him the titles of Assistant Creative Director in 2020 and Creative Director in 2021.
Jeremy has a Bachelor of Fine Arts specializing in Digital Media Production from the Art Institute of Dallas.
Over the years, his work has been recognized by peers and institutions alike, with two Emmy Awards, 4 Gold and 3 Silver Promax Awards, 5 Telly Awards, and the FOXie Award decorating his career path.
Prior to joining FOX, Jeremy worked at KNBC for 2 years as Writer/Producer - NBC4 Brand/Promotion for NBC’s Los Angeles O&O. He began his career as an intern at KXAS in Dallas/Fort Worth and has held various roles with increasing responsibility in DFW, Atlanta, and Orlando.
Bryce Jacobson, Chief Revenue Officer - Seaton Publishing
Bryce is the Chief Revenue Officer of Seaton Publishing with radio stations and newspapers in Manhattan, Kansas and Grand Junction, Colorado. Jacobson grew up in the newspaper business on the circulation side before becoming Publisher of the Craig Daily Press in 2005. Prior to joining Seaton in January, he served as the Director of Shared Services for Swift Communications, managing digital revenue and all advertising related partner and vendor relations.
Bryce is nationally recognized for his ability to drive revenue, train world-class sales teams, integrate systems and design processes that help teams work effectively and efficiently and to build collaborative operations that are productive, innovative and performance driven.
Bryce loves golf, the Denver Broncos, a legit cheeseburger and his two children — Peyton and Bayley — who are the center of his world. He is an avid reader logging about a book a week. For insight into how his media mind works, his favorite books is called “The Sales Acceleration Formula,” by Mark Roberge. He is a fierce believer in “community” and no matter where in the world he travels, you can bet he’ll drop by the local newspaper and by the time he leaves, he’ll know a local by name and some fun facts about the town. His personal “why” is to empower people to improve their lives by being a strong and steadfast advocate for their wants and desires.
Bryce is nationally recognized for his ability to drive revenue, train world-class sales teams, integrate systems and design processes that help teams work effectively and efficiently and to build collaborative operations that are productive, innovative and performance driven.
Bryce loves golf, the Denver Broncos, a legit cheeseburger and his two children — Peyton and Bayley — who are the center of his world. He is an avid reader logging about a book a week. For insight into how his media mind works, his favorite books is called “The Sales Acceleration Formula,” by Mark Roberge. He is a fierce believer in “community” and no matter where in the world he travels, you can bet he’ll drop by the local newspaper and by the time he leaves, he’ll know a local by name and some fun facts about the town. His personal “why” is to empower people to improve their lives by being a strong and steadfast advocate for their wants and desires.
Christopher Prinos, Chief Executive Officer - Indigo Trigger
Todd Handy, Bash Moderator & Principal - Disruptive Impact
- Extensive executive tenure in digital media, AdTech & advertising ecosystems.
- Built & led digital product development, training, local/national sales, programmatic, desktop/mobile, multi-platform video, native advertising/sponsored content, social media, digital agency, AdOps, analytics & reporting, and creative design teams.
- Deep industry relationships with SSPs/DSPs, DMPs/CPDs, local media and pureplay publishers, AdTech providers, and digital agencies.
- Regular digital media industry event speaker (4-6 speaking engagements annually).
- Current- board member of Local Media Association; former- board member of Dream Local Digital; Executive Committee member of the Local Media Consortium and their DMP, Native, Video, and AdBlocking Committees; Borrell Associates' publisher panel; Quantcast's advisory panel, and other industry bodies.
- IAB Digital Media Sales Certified. Deep experience in video advertising success metrics, viewability, ad fraud (IVT/NHT), ad blocking, programmatic supply/demand, analytics, ad serving,
and creative.
- Extensive executive sales leadership experience- digital media, local media, outsourcing, call center, channel marketing & sales teams- North America & international.
- Expertise in channel strategies & development, pricing strategies, strategic management of client continuous improvement efforts, account penetration/relationship building, partner success, developing & implementing business plans, budgets/forecasts/P&L responsibility (from $25M to $200M+), & all facets of the sales process from prospecting to closing.
- Decade+ experience with salesforce.com- user, administrator, and service provider.
- Well-versed in sales tech stack components such as outreach.io/SalesLoft, gong.io/chorus.ai, DialPad, ZoomInfo, and others.
- Built & led digital product development, training, local/national sales, programmatic, desktop/mobile, multi-platform video, native advertising/sponsored content, social media, digital agency, AdOps, analytics & reporting, and creative design teams.
- Deep industry relationships with SSPs/DSPs, DMPs/CPDs, local media and pureplay publishers, AdTech providers, and digital agencies.
- Regular digital media industry event speaker (4-6 speaking engagements annually).
- Current- board member of Local Media Association; former- board member of Dream Local Digital; Executive Committee member of the Local Media Consortium and their DMP, Native, Video, and AdBlocking Committees; Borrell Associates' publisher panel; Quantcast's advisory panel, and other industry bodies.
- IAB Digital Media Sales Certified. Deep experience in video advertising success metrics, viewability, ad fraud (IVT/NHT), ad blocking, programmatic supply/demand, analytics, ad serving,
and creative.
- Extensive executive sales leadership experience- digital media, local media, outsourcing, call center, channel marketing & sales teams- North America & international.
- Expertise in channel strategies & development, pricing strategies, strategic management of client continuous improvement efforts, account penetration/relationship building, partner success, developing & implementing business plans, budgets/forecasts/P&L responsibility (from $25M to $200M+), & all facets of the sales process from prospecting to closing.
- Decade+ experience with salesforce.com- user, administrator, and service provider.
- Well-versed in sales tech stack components such as outreach.io/SalesLoft, gong.io/chorus.ai, DialPad, ZoomInfo, and others.
Ben Bouslog, VP Business Development - Adcellerant
Creighton Green, Founder - Audience
Kenny Katzgrau, Publisher - RedBankGreen
Jonathan Muzio, Vice President, Business Development - Compulse
Jonathan is the VP of Business Development at Compulse, a leading provider of digital marketing solutions for agencies and publishers. He has over 10 years of experience in building and scaling successful AdTech and MarTech SaaS startups, with a focus on creative direction, new business development, and B2C marketing.
At Compulse, he leads the go-to-market strategy, customer acquisition, and partnership development for the company's innovative technology suite. He also leverages his extensive knowledge of the industry and customer needs to align the product and technology roadmap with market demand and feedback.
Previously, he served as the Interim Chief Growth Officer at Site Impact, where he assisted in the development of a new technical asset to expand and build upon the company's technology stack. Before that, he was the Chief Business Development Officer at AdCellerant, where he helped the company grow its revenue by 552% in four years and achieve recognition as one of the fastest-growing companies on the Inc. 5000 list. Jonathan is passionate about helping agencies and publishers increase their digital sales revenue and deliver value to their clients through cutting-edge digital marketing and SaaS solutions.
He is also fluent in Spanish and has a BA in Communications and Media Arts from SUNY Purchase.
At Compulse, he leads the go-to-market strategy, customer acquisition, and partnership development for the company's innovative technology suite. He also leverages his extensive knowledge of the industry and customer needs to align the product and technology roadmap with market demand and feedback.
Previously, he served as the Interim Chief Growth Officer at Site Impact, where he assisted in the development of a new technical asset to expand and build upon the company's technology stack. Before that, he was the Chief Business Development Officer at AdCellerant, where he helped the company grow its revenue by 552% in four years and achieve recognition as one of the fastest-growing companies on the Inc. 5000 list. Jonathan is passionate about helping agencies and publishers increase their digital sales revenue and deliver value to their clients through cutting-edge digital marketing and SaaS solutions.
He is also fluent in Spanish and has a BA in Communications and Media Arts from SUNY Purchase.
bottom of page